Exstream

Exstream is a powerful customer communication management (CCM) solution designed to help businesses create and deliver personalized, multi-channel communications. Originally developed by HP, it is now part of OpenText’s portfolio, offering organizations the tools to automate the creation of documents like statements, invoices, and customer correspondence. Exstream is known for its ability to generate highly customized and dynamic content that can be distributed across email, SMS, print, web, and mobile channels, enhancing customer engagement and operational efficiency.

The software’s key strength lies in its ability to pull data from multiple sources and integrate it seamlessly into communications. This capability allows businesses to tailor their messaging to individual customers, resulting in more meaningful interactions and improved customer satisfaction. Exstream’s advanced design tools support complex layouts and personalized templates, giving users the flexibility to create professional, branded content with ease. This makes it a valuable asset for industries such as finance, insurance, utilities, and telecommunications that rely heavily on high-volume, personalized customer communications.

Exstream also offers robust reporting and analytics features that help organizations track the performance of their communications and optimize them for better results. By analyzing customer responses and engagement, businesses can make data-driven decisions to refine their strategies and improve the overall effectiveness of their customer interactions. This combination of automation, personalization, and analytics makes Exstream a comprehensive solution for managing customer communications at scale.